Actress and director Lillete Dubey discusses the transformation in the film industry, emphasizing that traditional concepts of glamour and star power no longer dominate the screen. She explores the changing landscape of acting, the emergence of OTT platforms, and their impact on audience preferences in a conversation with Bangalore Times. Here are the key points she shared:
1. OTT platforms have given filmmakers the freedom to explore intricate and previously unexplored subjects, resulting in richer storytelling with characters who have shades of grey rather than being simply good or bad. These platforms offer a wide variety of content that caters to diverse audiences, encompassing settings from rural to urban and appealing to all age groups.
2. Acting today is more about talent and skill rather than relying solely on external appearances or star power. The OTT space has become a place where exceptional actors showcase their talents and shine based on their performances. While glamorous, star-driven cinema still has its place, the success of films now depends on meeting the changing preferences of a more discerning audience.
3. Audiences today have become more sophisticated and seek out well-crafted stories and nuanced performances. The rise of OTT platforms along with increased exposure through cable TV and international travel has refined audience tastes, creating a demand for high-quality content. This shift highlights the success of talented actors who excel in delivering captivating performances, signaling a new era in the industry.
Overall, the evolving nature of the industry reflects a shift towards appreciating skilled storytelling and performances, demonstrating the adaptability and resilience of actors and filmmakers in meeting the changing preferences of audiences.The explosion of international travel in the past decade has broadened viewers' expectations, particularly with the rise of OTT platforms. Audiences now demand well-crafted narratives and nuanced performances not only in Hollywood but also in Indian cinema. This trend has pushed everyone in the industry to elevate their work. Despite the abundance of content available at home, theaters face a dilemma. With the convenience and cost-effectiveness of streaming services, audiences are reluctant to invest in movie tickets, popcorn, and transportation for an average film. However, for major blockbusters featuring thrilling sequences and action, the immersive big-screen experience remains a draw. The industry is grappling with the challenge of engaging audiences who are increasingly opting for home viewing over theatrical outings. Adapting to meet evolving audience preferences and delivering exceptional experiences is crucial to enticing viewers back to theaters and justifying the expense of watching movies on the big screen.
